Structure

We were all new in our respective real estate role at one point, we all started from the beginning, with no business, and, frankly, no one to tell us what to do. I suspect this autonomy and lack of routine is what entices many of us into the world of real estate. It’s an exciting,…

How to move out and move on

Moving can be hard.  And no matter what has prompted your decision to sell your home, it’s been just that– your home. So saying goodbye to it may, for good reason, have its emotional moments. Even if you’re selling to move on to something better, leaving the place that you’ve called home can be difficult.…

Tell your Gremlins to take a hike

“The biggest challenge in business and being an entrepreneur is not the competition, it’s what goes on inside your own head.” Barbara Corcoran I’m a big fan of Barbara Corcoran. And she does have some great  – and simple – pearls of wisdom to share. This is one of those. With my agents I often…

Always Trust your Gut

We have all had those calls; the request to show a property from someone we don’t know, the call that left us not feeling quite right in our gut about the person on the other end of the phone. And we have all met a complete stranger at a property, alone. But, please, resist the…

Patience is a Virtue

The topic of patience comes up a lot with my agents. We live in a world of instant gratification, but, sadly, the real estate world doesn’t always reflect this. It can often feel as though you are working for free as a real estate professional. You weeks are busy; your days are filled with meetings,…

Let your furniture do the talking

This week I was reminded of the importance of staging a home that’s about to be on the market. Staging a home thoughtfully can set a positive tone and alert prospective buyers that a home is right for them. Proper staging can create visual interest and help people see potential in a home. Staging doesn’t…

Opportunity Vision

It may sound obvious, but you can’t take advantage of opportunities to build your business until you first see those opportunities. I call this skill “Opportunity Vision,” and while it can be harder to learn that you might think, it is indeed learnable—not to mention essential. Get into the habit of constantly asking yourself this…

It’s Not About Me

When you care about what we do, are passionate about our service to our clients, and deeply involved in their situation, it’s hard not to take things too personally. Particularly if your business involves helping people through difficult or emotional situations – the purchase or sale of a home, for example – it’s not uncommon…

Inspiration is a Bitch

The real estate business asks a lot of agents. You need to always be on call. You need to be unfailingly patient, understanding, and positive no matter the circumstances. You need to have knowledge of the market that’s both deep and broad. And on top of all this, if you market yourself (as most agents…

Follow-up

No matter what kind of business you are in, no matter who your clients or patients are, you need to have a consistent and solid strategy for follow up. It may sound simple, but the reality is that you could be missing out on valuable business if you are not re-contacting your customers after your…