The Emotional Process of Selling

There’s so much more to selling a home than most people would imagine. Of course, there are necessary preparations when it comes to getting your home ready. First, the physical space must be prepared to maximize its features and appeal to a broad audience. Then, of course, the listing price must be determined, the photographs…

Hire a Pro, Save Your Stress

While selling your home, you may think that the sale transaction should be pretty easy-breezy. And if you happen to have an attorney friend, you may think “hey, they can represent me. How complicated could it be?” Unfortunately, it’s a bit more complicated than that. While doing this could save you a few hundred dollars,…

Why your agent’s reputation matters

Lately I’ve been reminded of how important the buyer agent role can be in a multiple offer situation. Recently we’ve had a couple of examples in our office of our buyers winning multiple bids to secure a new home. And this isn’t because their offers didn’t have the best price or terms. What’s the winning…

How to move out and move on

Moving can be hard.  And no matter what has prompted your decision to sell your home, it’s been just that– your home. So saying goodbye to it may, for good reason, have its emotional moments. Even if you’re selling to move on to something better, leaving the place that you’ve called home can be difficult.…

Let your furniture do the talking

This week I was reminded of the importance of staging a home that’s about to be on the market. Staging a home thoughtfully can set a positive tone and alert prospective buyers that a home is right for them. Proper staging can create visual interest and help people see potential in a home. Staging doesn’t…

Don’t bury your head in the sand

When the market shifts from a seller’s market to a buyers market, the sellers can feel the greatest impact. Let’s say you have an identical home to your neighbor, but their home sold only 12 months ago for $50,000 over the asking price in a multiple offer situation, it’s only understandable that you should expect…

Don’t play hard to get with your home

In most recent years, with the previous market red hot for sellers, we’ve seen more and more people choosing to list their homes as “off-market.” While I’m not the biggest proponent of this strategy, I can understand the appeal of a homeowner taking this approach. You test out a high price, expose your home to…

Shift with the shifting housing market

There’s something happening in Boston real estate right now, and it’s more than just the seasonal holiday slowdown. To put it bluntly, the market is shifting. It’s settling down. It’s taking a breather, so to speak. And as famous economist Herbert Stein once said, “If something cannot go on forever, it will stop.” A market shift can…